Mautic is a dynamic open-source marketing automation platform that empowers businesses to streamline marketing efforts, nurture leads, and engage customers effectively. With features like email marketing, lead management, and multi-channel campaign automation, Mautic helps businesses drive better results and enhance customer relationships.


What is Mautic?

Mautic is an open-source marketing automation software platform that provides tools and features to automate marketing activities, manage leads, and engage with customers and prospects. It allows businesses and organizations to create and execute targeted marketing campaigns, track user interactions, and nurture leads through personalized communication. Mautic is highly customizable and can integrate with various other marketing and CRM tools, making it a versatile solution for automating and optimizing marketing efforts.

Key features

Email Marketing

Create and send personalized email campaigns. A/B testing for email optimization. Drip email campaigns for lead nurturing.

Lead Management

Lead capture through forms and landing pages. Lead scoring and segmentation. Automated lead nurturing workflows.

Multi-Channel Marketing

Marketing automation across various channels (email, social media, SMS, etc.). Omnichannel campaign management for consistent messaging.

Campaign Automation

Visual campaign builder for designing complex marketing workflows. Trigger-based automation for timely engagement.

Contact Tracking

Monitor website visitor behavior and track interactions. Behavioral tracking for personalized marketing.

Social Media Integration

Connect with social media platforms for scheduling and tracking posts. Social monitoring and engagement.

Analytics and Reporting

Pre-built and customizable reports and dashboards. ROI tracking and campaign performance analytics.

Content Personalization

Dynamic content for personalized messaging. Content recommendations based on user behavior.

Segmentation and Targeting

Create and manage segments for precise audience targeting. Dynamic lists for real-time updates.

CRM Integration

Connect with Customer Relationship Management (CRM) systems to sync lead and contact data. Enhance lead and customer profiles with CRM data.

Forms and Landing Pages

Drag-and-drop form and landing page builder. Form submissions trigger automated actions.

Scalability and Customization

Scalable architecture to accommodate growing marketing needs. Customization with plugins, themes, and code-level modifications.

User Management

Role-based access control to secure sensitive data. User management and permissions.

API and Integrations

RESTful API for seamless integration with third-party applications. Integration with popular marketing tools and platforms.

Mobile Access

Mobile-responsive design for access on various devices. Mobile app for on-the-go marketing management.

Compliance and Security

GDPR compliance features for data protection. Security measures to safeguard marketing data.

Mautic implementation

Mautic implementation is the process of setting up and deploying the Mautic marketing automation platform within an organization. It involves customizing the software to align with the organization’s marketing goals, integrating it with existing systems, and configuring features such as email marketing, lead management, and campaign automation. Mautic implementation empowers businesses to streamline marketing efforts, nurture leads, and engage with customers effectively to achieve better marketing outcomes.

Mautic implementation

Mautic custom module development

Mautic custom module development involves creating specialized components within the Mautic marketing automation platform to address unique business needs. These custom modules extend Mautic’s capabilities, enabling businesses to tailor their marketing automation processes, integrate with external systems, and enhance functionality according to specific requirements. This customization empowers organizations to optimize their marketing efforts, streamline workflows, and achieve better results with Mautic.

Mautic custom module development

Mautic maintenace

Mautic maintenance encompasses ongoing tasks and activities to ensure the smooth operation, security, and performance of the Mautic marketing automation platform. This includes regular software updates and patches to keep the system up to date and secure, monitoring system performance to address any issues promptly, and providing user support to ensure that Mautic continues to meet the organization’s marketing needs effectively. Maintenance is essential to keep Mautic running smoothly and to benefit from new features and security enhancements.

Mautic maintenace